BARDSTOWN, Ky. – Carolans Irish Cream, the second largest Irish Cream Liqueur, launched Carolans Cold Brew. Smooth, cold brew coffee flavor is mixed with original Carolans Irish Cream for a rich and delicious combination that capitalizes on a hot consumer trend.
With a foundational flavor of the finest Irish Whiskey blended with farm fresh cream and naturally harvested honey, Carolans Cold Brew offers a new flavor experience to the award-winning brand. At 34 proof with a rich, coffee taste and notes of chocolate, Carolans Cold Brew is a superior sipper on its own, over ice, mixed in coffee or in a cocktail. One in four consumers mixes Irish Cream with coffee, according to Ireland’s Department of Agriculture, and the Cold Brew beverage category itself is growing at double digits, making Carolans Cold Brew poised for a tremendous launch. Carolans Cold Brew also builds on the success of Carolans Salted Caramel as the second line extension to the family.
“Carolans Cold Brew is deliciously fun from the first sip. Crafted from the Original Carolans Irish Cream base, the cold brew flavor delivers a new depth of flavor experience that will delight existing fans and newcomers alike,” said Hannah Venhoff, Heaven Hill Brands Group Product Director. “As the second largest Irish Cream, we are consistently seeking to amplify Carolans through consumer relevant innovation that builds upon a strong portfolio and offers consumers new opportunities to make new memories with Carolans.”
Carolans Cold Brew will be supported in trade media and retail point-of-sale with a tagline encouraging consumers to “Pour. Sip. Chill.” Carolans Cold Brew will be available nationwide beginning May 2021. The suggested retail price is $15.99/750ml bottle.
Grab a mug to sit back and chill with these recommended recipes from Carolans Cold Brew:
COLD BREW MARTINI
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1½ oz. Carolans Cold Brew
1½ oz. Vodka
1 oz. Espresso
Combine all ingredients in a mixing glass with ice and shake until chilled and frothy. Serve up in a coupe or cocktail glass and garnish with coffee beans.
SOME LIKE IT HOT
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1½ oz. Carolans Cold Brew
1 oz. Brandy
5 oz. Hot Coffee
Build and serve in a coffee cup. Top with cream if desired.
ABOUT HEAVEN HILL BRANDS: Founded in 1935, Bardstown, KY -based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams, Elijah Craig, Larceny, and Henry McKenna Bourbons; Rittenhouse Rye Whisky; Deep Eddy and Burnett’s Vodkas; Admiral Nelson’s and Blackheart Rums; Black Velvet Canadian Whisky; Lunazul Tequila; The Christian Brothers Brandies; HPNOTIQ Liqueur; Carolans Irish Cream Liqueur; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur.
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MEDIA CONTACT:
Holli Koster
Heaven Hill Brands
hkoster@heavenhill.com
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